Council on Business & Society: CoBS Insights

Yoi‐Shigoto: Lessons in CSR


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Professor Yingyan Wang of Keio University offers fresh insights from the Japanese concept of Yoi-Shigoto on how firms can leverage their organisational structures to foster a CSR-oriented attitude among their employees.

Related research: Commitment to sustainable development: Exploring the factors affecting employee attitudes towards corporate social responsibility‐oriented management, Wiley. With kind acknowledgements to Prof. Hirokazu Kono, Keio Business School, and Prof. Yingyan Wang, Keio University.

This episode is also available as a blog post: https://councilcommunity.org/2020/05/26/yoi%e2%80%90shigoto-lessons-in-csr/

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Council on Business & Society: CoBS InsightsBy The Council on Business & Society