03.04.2021 - By JD Prater, Sharebird
Today we're talking about scaling PMM at a company and the biggest challenges of establishing and/or re-establishing the PMM function. Gregg stresses the importance of both selling your vision and building for the future, but not without maintaining the present and taking care of the urgent immediate tasks. We also discuss being in a position of management and how to enable your team to help evangelize the role and add value to your company.