By Rainmaker.FM: The Digital Marketing and Sales Network
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Are you in a creative rut? Well don’t worry, this episode is filled with great ideas to help you repurpose your content. We all get in a creative rut from time to time. Sometimes we are afraid of doing something...
LinkedIn is rolling out a lot of new features for marketers; including video. If you are looking for creative ways to connect on LinkedIn, then this episode will inspire you. LinkedIn is one the oldest social media platforms on the...
To blog or not to blog, that is the question … we’ll debate on this episode. Blogging is considered an essential tool in the content marketer’s toolbox. But is it worth the time? With so many options available for online...
Eric Enge — founder of Stone Temple Consulting — shares his insights on using content marketing to dramatically grow a service business. It takes a lot to grow a service business. You are constantly juggling client work against promoting and...
An intimate interview with Rand Fishkin – Founder of Moz – on the perils and positives of being a tech entrepreneur. One of the most influential technology companies in SEO is MOZ, founded by Rand Fishkin. From the beginning of...
Guest blogging is a great way to grow your audience, if you know the right way to do it. To all the people that blindly send us a request to guest post on our show, I have an answer for...
Podcasting is very popular, but not everyone can make money doing it — unless you know how. Obviously we are huge fans of podcasting — a technology that dates back to the beginning of the commercial web. But while podcasting...
Facebook made significant changes to the way marketers organically reach their customers. Does this mean free traffic from Facebook is over? On January 11, 2018, Facebook announced major changes to the way information is shared in user’s feeds. This announcement...
Scott Gerber, author of Superconnector, shares his insight on building — and maintaining — world-class membership communities. Building a shared community of interest can be an amazing way to propel your brand — if you do it the right way....
Google AMP represents a fundamental change to website development. But should you implement it? Google Accelerated Mobile Pages (AMP) is a unique method for displaying mobile content on Google. But as every expert will attest, implementing Google AMP is not...
A smart and simple framework that will help you achieve your online goals! The start of a new year often brings with it the thoughts for the future; ensconced under numerous goals we provide for ourselves. But the key to...
In this very special year-end show, Katy and Sean cover the big changes in online marketing for 2017 and what to look for in 2018. Online marketing continues to evolve at a fervent pace; with so many innovations and trends...
A behind the scenes discussion on how — and why — you should create a digital marketing agency. In 2017, the team behind Copyblogger.com launched a digital marketing agency … after 11 years of writing about, and teaching, content marketing...
Lee Odden from TopRank Marketing shares his insights on the intersection of PR and online marketing In the past, traditional PR held a unique role — usually independent of the marketing department. But now, the role of PR has evolved...
An in-depth discussion on the intersection of search, social, and the open web, and how you can prepare for the future. Search and social marketing are a cornerstone of online marketing. But as the open web changes with the growth...
Tony Wright from WrightIMC shares his insight and tactics for protecting your online reputation when it matters most. Reputation management is an important part of online marketing management. And with so many online avenues for people to respond to, protecting...
A power-house round table discussion with three of the most influential women in online marketing. Being successful in any industry takes a lot of hard work and luck. But sometimes, it takes a lot more. While the online marketing space...
Many online marketers are frustrated with social media as a sales driver. But if you approach it the correct way, it can have huge impact. For many online marketers, social media is a great way to engage with customers. However,...
Have you ever considered selling your online business? If so, then there is a lot to consider, and this episode gives you the details you will need to know. At some point, every online entrepreneur has flirted with the idea...
Struggling with how to sell the benefits of your online products? Then this episode will help. In marketing, we often hear the phrase “sell the benefits, not the features.” The truth is that it is hard to find the right...
Thinking about using chatbots for your online business? Then you will want to listen to this episode. Chatbots are growing in popularity – providing an entirely new and cost effective way to automate communications with customers and prospects alike. But...
An interview with Jonny Nastor and Jerod Morris, creators of The Showrunner. Podcasting is growing in popularity. More than 24% of US adults listen to at least one podcast per month. And if you ever wanted to start a podcast,...
A comprehensive review of the tactics and strategies you need to create an engaging community site. Building an online community is hard work. But it doesn’t have to be, if you have the right blueprints to guide your efforts. In...
Negative reviews can have disastrous consequences for your business, unless you are prepared. Recently, a Dallas jury awarded a wedding photographer a $1 million judgement against a couple she claimed made defamatory and malicious statements following a dispute about wedding...
Online entrepreneurs must overcome many factors to succeed online. But one challenge stands out the most. This is part 4 of a 4-part summer series of short, inspirational, and thought-provoking concepts to help you succeed online. Jessica and Sean will...
Ever wonder how all those online experts became famous? This episode reveals their secrets. This is part 3 of a 4-part summer series of short, inspirational, and thought-provoking concepts to help you succeed online. Jessica and Sean will return to...
This episode helps you address the most important question of being an online entrepreneur – Why does it matter? This is part 2 of a 4-part summer series of short, inspirational, and thought-provoking concepts to help you succeed online. Jessica...
Being an online entrepreneur can be stressful, but this one technique can make a huge difference. This is part 1 of a 4-part summer series of short, inspirational, and thought-provoking concepts to help you succeed online. Jessica and Sean will...
A revealing look at the emerging marketing trends of 2017, and what you need to do to be prepared for them. Note: Our apologies for any audio issues on this episode. 2017 is shaping up to be an interesting year...
We all face challenges when building and growing an online business. And in this episode, we give you practical advice on how to meet and overcome them. Most online businesses face two types of challenges; running their business and growing...
If you have ever considered writing a book for printed publication, then you must listen to this episode. Somewhere, in the far recesses of your mind, you may have contemplated writing a book. I know I have. There is something...
Every online business faces competition for its product or service. But competition does not have to be a bad thing, if you look at it the right way. Online entrepreneurs tend to think of their products and services as unique....
Finding the right people to join your growing online business is not easy. But, with a little effort, you can create a compelling offer that does not require you to spend a lot. Many people are becoming more selective in...
It can be intimidating hiring contractors or employees for your online business. But it doesn’t have to be that way if you know how to do it. At some point as your online business grows, you will need outside help....
Sean Ellis and Morgan Brown from GrowthHacker.com join us for an in-depth look at how you can grow your online business. We have all been there – that point where you think all you need to grow your online business...
PPC advertising can seem intimidating. But the truth is, it doesn’t take a lot to generate significant results … if you know what to do. Sean Dolan, from PushFire, joins us for an engaging conversation on how you can use...
Do you struggle with how to price your online products? Well, this episode will help. Pricing your product or service can be a challenge. Too cheap and you can’t make your rent, too expensive no one will buy. So what...
The Amazon publishing ecosystem is a great way to build your online audience — if you know what to do. Search and social media play an important part in growing your online audience. But what about Amazon? Even if you...
Running an affiliate marketing program can be tricky, especially when selling digital goods. So is it worth it? As online entrepreneurs, we are always on the lookout for ways to increase sales online. But what about affiliate marketing? Should it...
Email marketing has been the bedrock of online marketing. But with so many options available, can it still perform? Listen in and find out. Ask any online marketer about email marketing, and they will tell you it is the foundation,...
Sure, getting traffic from search engines is important. But is it worth investing time in SEO to get that traffic? When you ask most digital entrepreneurs about SEO, you generally receive a mixed response. Some will say that traditional SEO...
When it comes to creating a profitable online business, there are many options to consider. But is WordPress the right way to go? As some of you know, we are pretty big fans of WordPress. But is it the best...
Are you looking for smarter ways to engage people in your online business? Then you will want to listen to this episode. With so many options to engage your website visitors and customers, you might be wondering which ones to...
If you think that innovation is derived from a deep understanding of your customer, think again. In Clayton Christiansen’s new book – Competing Against Luck – he tackles the long held belief that innovation comes from understanding the customer. But...
This week’s guest is a self-learner. She aspires to help people’s small businesses succeed beyond their wildest dreams by making social media marketing plain and simple to understand and implement. She is Laura Roeder, and she is a Digital Entrepreneur....
This week’s guest is a visionary strategist for the digital age. She helps brands reach the next level by leveraging digital opportunities to drive meaningful results. She is Shama Hyder (aka the “Zen Master of Marketing”), and she is a...
This week’s guest specializes in helping small business owners and bloggers take their businesses to the next level. He wants to assist others in creating a strategy for long-term success. He is Seth Spears, and he is a Digital Entrepreneur....
This week’s guest aspires to help you get your money right. He wants to assist others in taking back their purchasing power. He is Jarmar Dupas, and he is a Digital Entrepreneur. In this 35-minute episode, Jarmar walks you through...
This week’s guest is obsessed. She has a burning passion for creating freedom in not only her life but also in the lives of others. She is Raubi Perilli, and she is a Digital Entrepreneur. In this 32-minute episode, Raubi...
What do advanced sports analytics have to do with digital commerce? Well, everything — at least when it comes to the story of Ed Feng and his site The Power Rank. In this 31-minute episode, Ed shares a number of...
