Link to Magazine:
http://productmarketingmagazine.com/product-marketing-magazine-volume-1-issue-5.html
Youtube video on Product Marketing TV:
https://youtu.be/NJFPYN1tkl0 
Editor's Note from Sana Ahmed, Founder of Product Marketing Magazine:
How does a mentor of Google’s Startup for Accelerators and Director of Product Innovations Lab in Latin America guide leaders through great product market fit? The focus is on customer validation long before the product is taken to market. Meet Martin Vivas, a Product Professional who mastered the art of building product market fit ready products for customers in his 20+ years in tech.
In his career span, Martin has mastered the product development cycle to always develop products that customers want – and that is a key strategy for all ROI-driven product marketing.
Have a chat with Martin below:
Martin’s Profile

 Linkedin: linkedin.com/in/martinvivas
 Twitter: Twitter.com/mbvivas
  Website: thinklean.education



© Product Marketing Magazine 2020. For permission to reproduce any article in this magazine, contact Sana Ahmed via email at sana [at] sanaahmed.com.

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Send in a voice message: https://podcasters.spotify.com/pod/show/productmarketingpodcast/message

Product Marketing Magazine: Interview w/ Martin Vivas, Director of Product Innovation Labs Technisys

The Product Marketing Podcast interviews the top thought leaders in technology on how they’re achieving innovation and success via a product marketing lens in the digital transformation
revolution. I highlight case stories from leaders on how they are using innovative product marketing strategies to drive awareness, adoption, retention and growth.

#productmarketing #productmarketingtrainings #digitaltransformationera

Technology

Tech News

Podcasting

Gadgets

Software How-To

Product Marketing Magazine is a publication to empower leaders in the technology space to build ROI-driven product marketing engines at their companies.
The Founder, Sana Ahmed, interviews thought leaders in technology on product marketing innovations.
© Product Marketing Magazine 2020. For permission to reproduce any article in this magazine, contact Sana Ahmed via email at sana [at] sanaahmed.com.
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Executive Summary:
Andy Cunningham ( www.CunninghamCollective.com ) is a legend in the tech industry who has done Product Marketing and PR for the world’s biggest tech brands including Apple. She was Steve Jobs’ right hand for many of Apple’s product launches including the first Macintosh.
Into her fifth decade, Andy continues to do amazing work with her agency, Cunningham Collective. She is so passionate about Product Marketing that she wrote an excellent book on positioning called “Get to Aha!” It is every leader’s right hand in making sure they are in the right market category to own, dominate and excel!
Read Product Marketing Magazine’s interview with Andy Cunningham on Product Marketing and positioning your company for success. Her down to earth personality and sharp intellect will leave you delighted. You will come back stronger to your teams to strategize your products and services with market impact!!
-Sana Ahmed

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Send in a voice message: https://podcasters.spotify.com/pod/show/productmarketingpodcast/message

[Episode 1 of 14] Product Marketing Magazine, Volume 2, Issue 1: Introduction on Andy Cunningham

[Episode 2 of 14] Product Marketing Magazine, Volume 2, Issue 1: Andy Cunningham's origin story

[Episode 3 of 14] Product Marketing Magazine, Volume 2, Issue 1: Andy's experience with Steve Jobs at Pixar

[Episode 4 of 14] Product Marketing Magazine, Volume 2, Issue 1: Andy on Product Marketing's sweet spot

[Episode 5 of 14] Product Marketing Magazine, Volume 2, Issue 1: Andy's 2 parts of Product Marketing Positioning

The Product Marketing Podcast presented by The Product Marketing Institute

Product Marketing Magazine: Interview w/ Martin Vivas, Director of Product Innovation Labs Technisys

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