The Barbie movie has arrived and we seem to be reaching peak Barbie-mania. But, Barbie's brand of hyperfeminine fun has been on the rise for years — especially online among left leaning femmes who call themselves bimbos and have been giving the term a new meaning.

Host Brittany Luse and Hannah McCann, a lecturer at the University of Melbourne who specializes in critical femininity studies, explore how both Barbie and real-life bimbos are criticized for being bad role models, and yet this carefree, maximalist, feminine style may actually be a little subversive.

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