Welcome to The Barcode Podcast! Our sole purpose is to educate and equip emerging consumer brands so they have the knowledge and tools they need to thrive in the marketplace. We’re here to give early stage and growth stage consumer brands the unfair advantage that the right information can provide. Especially when you’re out there hustling to get your product into the hands of the right consumer. 

For more than three years, our free monthly startup workshops in Austin have allowed us to build a tight-knit community of consumer packaged goods founders and entrepreneurs with best-in-class insights, access, and guidance. But we’ve been wanting to give more founders this information and expand our Austin CPG community.

With this podcast, we’re doing just that - taking our educational programming and sense of community to the podcast airwaves. You don’t have to be in Austin at our monthly meetings to get the critical information you need to help grow your business and brand. If you want to be more engaged with our community, go to barcodestartup.com for more info.