This podcast is an experiment, and I have a feeling it will always be a work in progress.

Today's conversation is with an old friend of mine, Terry "TS" Strickland. Terry is a journalist, brand strategist and currently embarking on his latest venture as founder and chief strategist of Neon Tangerine, a purpose-driven virtual agency headquartered in Pensacola, FL. Neon Tangerine builds brands, campaigns and experiences for clients at the intersection of food, technology and social good.

Terry is an old friend of mine and I have had the privilege and the pleasure of working with him on a number of really cool, really fun projects. He's a great storyteller with intense passion for his work and for making the world a better place. Our existing friendship and working history made him a natural choice for the first structured conversation of this podcast.

Terry: www.neontangerine.co/ twitter.com/TSStrickland1

Steven: www.stevengrayphotography.com/ twitter.com/MrStevenGray