Who is Catherine Orer, founder of The Artist Entrepreneur and Business + PR Strategist for artists, and what is this podcast all about? 

Catherine Orer knows exactly what it’s like to leap into the unknown and follow your dreams. After her PR and marketing job made her miserable, she took a step back and created a new career as an ally and coach for artists. In this intro episode, Catherine is interviewed by Shauna Bennis, who asks Catherine what she has learned on her journey, the core beliefs she brings to her coaching practice, and what listeners can expect from this podcast going forward. 

Conversation Highlights:

• How having a business plan but staying flexible are not mutually exclusive goals;
• Why all entrepreneurs are artists, even if they don’t realize it;
• How Catherine’s experience in PR, marketing, and the art world helps artists create their OWN dream businesses instead of emulating someone else’s “success;” and
• The #1 way to overcome perfectionism and analysis paralysis!

PLUS – learn how to get YOUR burning business questions answered by Catherine! 

Links and resources:

• Follow Catherine on Instagram: @catherineorer
• Check out The Artist Entrepreneur for more info and resources!

Don’t forget to follow Catherine and The Artist Entrepreneur on social media, and subscribe to the newsletter to get updates, advice and free resources!