<p>In the first installment of Digital Insights, a training segment within the BCTGM Voices Project, Michelle Ellis talks about how lead generation works using Facebook Ads.</p>

In the first installment of Digital Insights, a training segment within the BCTGM Voices Project, Michelle Ellis talks about how lead generation works using Facebook Ads.

002: Digital Insights:  Facebook Advertising for Organizing Leads

Highlighting the real people who make up The Bakery, Confectionery, Tobacco Workers and Grain Millers (BCTGM) Union.

Communications Director Michelle Ellis brings monthly interviews and Digital Insights to inspire authentic online dialogue between leadership, organizers and current and future members.

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Highlighting the real people who make up The Bakery, Confectionery, Tobacco Workers and Grain Millers (BCTGM) Union. Communications Director Michelle Ellis brings monthly interviews and Digital Insights to inspire authentic online dialogue between leadership, organizers and current and future members.

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002: Digital Insights: Facebook Advertising for Organizing Leads

002: Digital Insights: Facebook Advertising for Organizing Leads