Passion. For nonprofit development and marketing professionals the center of our conversation is often “how can we get and retain more donors?” It’s our job to find answers to those questions. If we seek to be genuine in this quest we discover that passion is a powerful driving force. Passion attracts. Passion inspires. Shared passion unites us. And passion moves us to invest our lives and resources in causes we believe in. In this episode, we discuss how passion plays a role in nonprofit marketing. These are a series of short clips with one marketing insight in each, geared toward development and marketing teams at nonprofits.

Hosted by Jeff Terpstra and Jayson Brewer through Scott Allen Creative, a marketing agency in Grand Rapids, MI. Your passion is our inspiration. Watch this episode on YouTube or find our more at scottallencreative.com.