This is a frequently asked question - as most people are so used to selling that they have no idea how to educate their prospects and customers. In this episode I take you through 3 types of content you need to be using in your content strategy to build awareness, trust and ultimately variety into how you educate your prospects.

Here's the link to the blog post I mentioned in the episode:

http://getstrategix.com/content-marketing-take-one-idea-use-it-ten-ways/