Today's episode features a man with an interesting perspective on dealing with critics and unsatisfied customers! Jay Baer is a Certified Speaking Professional, renowned business strategist, best-selling author, and consultant who focuses his clients towards using technology as an advantage in marketing and customer service.

In This Episode, You'll Learn…

• Customer acquisition vs customer retention
• How the customer service environment has changed with technology
• Benefits of answering EVERY customer complaint
• The money is in the audience
• Great examples if the "Hug Your Haters" philosophy
• Jay's book: "Hug Your Haters"

Links and Resources Mentioned in This Episode

• Jay's Website
• Hug Your Haters
• Convince and Convert Website

Sound Effects Credits:

- Music Box (https://freesound.org/people/terminal/sounds/22685/)