Over 90% of Instagram users follow business accounts, which makes it the perfect platform for you to build your brand and generate leads!  In this episode I share how you can consistently create content to post on Instagram, what hashtags to use to generate leads, what to look for in your analytics, and what tools you can use to manage your social media. 

 

Episode Highlights

• (1:48) Why your business needs to be on Instagram
• (2:59) How you can grow your personal brand on Instagram
• (3:25) How to use content themes to consistently post on Instagram
• (5:25) The most important thing to keep in mind when creating Instagram content
• (5:53) Examples of how I use content themes for Instagram in my own business
• (7:09) What is User Generated Content and how it can help increase your engagement
• (8:06) Examples of Instagram posts and content themes for a Doula
• (9:15) How wedding planners can use message themes on Instagram to create more social content
• (11:03) Instagram post ideas for Realtors and Real Estate Agents
• (13:26) How to research and use the right hashtags on Instagram
• (15:44) What to look for in your Instagram analytics
• (17:12) Tools I use to easily manage my social media accounts

 

Links and Resources Mentioned 

• Social Media Cheat Sheet to brainstorm your content themes and create your own Instagram strategy - https://mandyliz.com/social-media-guide  
• Planoly for scheduling - https://www.planoly.com/referral/mandylizphotography 
• Canva - Create graphics for Instagram https://www.canva.com/join/enchanting-healthy-mask 
• Take your own brand photos with your phone - https://mandyliz.com/2020/04/06/create-branding-photos-for-instagram-with-your-phone/
• DIY Flatlays with these 5 pro-tips for taking better product and flatlay photos - https://mandyliz.com/2020/04/07/5-tips-to-diy-flatlay-instagram-photos-for-your-business/
• How to create a cohesive and consistent Instagram feed - https://mandyliz.com/2020/04/09/create-cohesive-brand-content-for-instagram/
• 20 free stock photos you can download and use today - https://mandyliz.com/free-stock-photos

 

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Visit Mandy’s Website - https://mandyliz.com/

Connect with Mandy on Instagram - https://www.instagram.com/mandylizphotography/

Interested in a 1:1 Social Media Strategy call? Email [email protected]