The Cyber Hygiene Show

003 - Online Presence


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In Episode 3 of The Cyber Hygiene Show, hosts Richard Freiberg and Meir Niad discuss the essential steps for auditing your business's online presence. They explore why it's crucial to maintain a professional and active digital footprint to attract and retain customers.



Key topics include:

Professional Email Addresses: The importance of using a business domain email over free services like Gmail or Yahoo.
Website Updates: Keeping your website current and dynamic to reflect your business accurately.
SEO Best Practices: Strategies to improve your search engine rankings and online visibility.
Content Creation: The value of regular blog posts, articles, and newsletters to engage your audience.
Social Media Management: Effective use of social media, including scheduling posts and maintaining an active presence.
Email Lists and Newsletters: Building and utilizing an email list to keep in touch with potential customers.


Richard and Meir provide actionable advice to help you enhance your digital presence and make a strong impression online. Tune in for practical tips and strategies that can transform your business's online identity.


-Rich
https://www.rmfreibergcpa.com
-Meir
https://niad.net

Chapters
[0:00] Intro
[4:35] Stale Website Content
[7:32] Ways to Keep Your Website Fresh
[12:35] Content Scheduling
[22:04] Dangers of Hiring Inexperienced People
[25:09] Newsletter Benefits

...more
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The Cyber Hygiene ShowBy Meir Niad, Rich Freiberg