In the fourth episode of our Overdose & Chill Live, we talk to Andy Mackie about how Asset Factory can help retailers of all sizes to maximise their online marketing, and he gives us an insight into the four key photography machines that create the magic.

Asset Factory was established in Kingsland, Auckland in 2016 after LookDepot founder Andy Mackie recognised the growing link between digital capability and overall business success through content production timelines.

The company has paired its in-depth knowledge of digital commerce with the benefits of the world’s most advanced fully automated photography machines to create a solution that enables quality content to be created quickly and cost-effectively by businesses of all sizes.

Now New Zealand’s leading ecommerce and social content creation agency, the Asset Factory team works with brands from all over the country. Their clients range from small start-ups to established iconic brands spanning fashion, homewares, FMCG, health and beauty, food and beverage, and pharmaceuticals.