The branding behind $54 million dollar product launches...

In this episode I sit down with Minling Chuang from Brand Fame School to talk about her role in a $54 million dollar product launch, her views on entrepreneurship and branding, and why you need to find the “white space” in your industry.

• How Mingling helped develop a $54 million dollar product launch in just 9 months.
• Why putting a new Lean Cuisine product on a plate helped change what consumers thought.
• How a trip to Nepal helped her transition from corporate life to being an entrepreneur.
• How and Why she created Brand Fame School.
• How to find your “white space” in an industry.

 

Homework Mentioned on Show

Text MINLING to 44222 to get Minling’s Brand Guide, or click here: The “IT” Brand Guide to an Unbland Brand, Free

 

Show Notes

http://copythatpops.com/004