What actually converts to sales is when you have that story piece intertwined, not a full-blown narrative, but if you can include little details or share a little bit about yourself, people like to connect to people so that's where you start to get that conversion. - Mackenzie

TOPICS DISCUSSED IN THIS EPISODE

• Copywriting for coaches and personal development field

TIMESTAMPS

00:48 The story behind Mackenzie’s purpose in life

01:00 working with people who are saving the world

02:00 Finding her passion and making it her brand 

02:20 How her business coach has shaped her life 

04:00 What always actually converts to sales 

05:39 How to connect with clients through a copy

06:18 Learn to relate with clients based on your experiences

06:59 Having a creative brain and constant thoughts

07:41 How to stay connected with Mackenzie!

EPISODE WEBPAGE https://PurposeFULLday.com/episode4

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