In today's episode, we will talk about making money doing something you love by exploiting your expertise. We will define what expertise is, and then we will examine the different ways of using our expertise to generate income streams. I will also share several examples of clients doing great in their businesses, teaching, talking, and writing about what they love to do.

What You Will Learn In This Episode:

- What it means to be an expert in a subject, and how we can use that knowledge to make money

- How I realised there was a way of making money doing what I love

- What transferable skills are, and how we can use them to make money

- Why someone already doing what we want to do shouldn't stop us from doing it

I started my wedding planning business after finding a gap in the market of people who wanted cool weddings, but it didn't take long before I hated my job. Now I know that I was doing it backwards, because first we must identify what we love doing, and then figure out a way of monetising it.

Resources:

- Download my FREE Launch Strategy Guide https://www.lisajohnson.com/launch

- Visit my website https://www.lisajohnson.com/

- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/

- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist