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004. Making content strategy easy af
Think content is complicated? Think again. In this episode, Cass breaks down exactly why your content strategy doesn't need to be this 47-step, color-coded system. You don’t need 55 types of content or some secret post to unlock your next five-figure launch.
Instead, Cass shares the only three types of content you actually need to make sales:
Problem Awareness
Problem Solving (aka Educational Content with Context)
Results-Based Content
Plus a bonus fourth: Values Content — especially powerful if you’re in a tangible results-based industry.
You’ll learn:
Why most “content strategies” are BS and meant to confuse you
How to make your messaging sharper, more relevant, and instantly more profitable
What to focus on instead of just trying to post “authority content” or “value adds”
How to reframe basic ideas to sound fresh and hit harder
The real reason why your audience isn’t converting (and how to fix it)
This episode is a masterclass in simplifying content without watering it down.
Follow Cass on IG:
https://www.instagram.com/cassklass_/
Work with Cass:
The Drop:https://cassklass.com/drop
The Edit: https://cassklass.com/edit
Private: https://cassklass.com/private
View all episodes
By Cassandra KlassenThink content is complicated? Think again. In this episode, Cass breaks down exactly why your content strategy doesn't need to be this 47-step, color-coded system. You don’t need 55 types of content or some secret post to unlock your next five-figure launch.
Instead, Cass shares the only three types of content you actually need to make sales:
Problem Awareness
Problem Solving (aka Educational Content with Context)
Results-Based Content
Plus a bonus fourth: Values Content — especially powerful if you’re in a tangible results-based industry.
You’ll learn:
Why most “content strategies” are BS and meant to confuse you
How to make your messaging sharper, more relevant, and instantly more profitable
What to focus on instead of just trying to post “authority content” or “value adds”
How to reframe basic ideas to sound fresh and hit harder
The real reason why your audience isn’t converting (and how to fix it)
This episode is a masterclass in simplifying content without watering it down.
Follow Cass on IG:
https://www.instagram.com/cassklass_/
Work with Cass:
The Drop:https://cassklass.com/drop
The Edit: https://cassklass.com/edit
Private: https://cassklass.com/private