You only have so much energy, time, and budget. So how do you prioritize your marketing initiatives for this year? When your resources are limited, it’s critical to create a tiered list based on what will give you the greatest ROI. In this episode, we discuss the second step in creating a marketing plan.

Hosted by Jeff Terpstra and Jayson Brewer through Scott Allen Creative, a marketing agency in Grand Rapids, MI. Your passion is our inspiration. Watch this episode on YouTube or find out more at scottallencreative.com.