Reflecting on last week's conversation with Julie Parter, I delve into the concept of identity and how aligning our work and identity can improve our wellbeing and step us closer to fulfilling and inspiring businesses and careers."It's just not me". Have you ever used this line about your work? It's something I've heard a lot. So why is this such a big thing? And if our work doesn't feel aligned, what can we do? Or as leaders, managers or employers - what can we do to help our employees with this?

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