Do you know what constitutes reputational risk? In this episode of Compliance That Makes Sense, Yana discusses reputational risk, and she believes her view on this topic might not be very popular. Listen, as Yana shares some examples she has seen and some examples of what others might call reputational risk, but she disagrees with them. At the end of the episode, she plans to give some clarity on both spectrums, so sit back and listen to Yana's insights and see if you agree with her take on reputational risk.

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Today's episode:

• [00:34] Hello everyone, and welcome back!
• [01:22] Yana defines what she believes is a true reputational risk.
• [04:21] She also gives an example of what she doesn't believe is reputational risk.
• [04:33] Yana shares some potential reputational risks some companies make.
• [06:08] Yana speaks about the point she is trying to make.
• [07:35] What about controversial figures? Yana shares her views on this question.
• [09:41] Listen as Yana gives an example of what she doesn't believe is reputational risk, but others do.
• [13:13] If you look at Yana's example from a purely legal perspective, all the people violated their financial provider's terms, but the intention was good.
• [15:17] Reputation is something that may have a long-term impact, negative or positive.
• [17:22] Yana thinks in the absence of the profound and clearly defined reputational risk; the moral and ethical consideration is personal.
• [18:16] The first question a compliance person should ask themselves is whether this is legal.
• [19:33] See you next week, bye for now!

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