Mitch Casey is a serial entrepreneur and Co-Founder and Co-CEO of Dime Beauty Company, a skincare, wellness, and beauty brand based in Draper, UT. In addition to Dime Beauty, Mitch has founded several other ventures, including apparel, manufacturing, and product brands. On this episode, Mitch tells us the story of founding Dime Beauty Company and how he has grown it to be one of the fastest growing cosmetics brands in the country. He describes the risk, the rewards, and the lessons learned in the life of an entrepreneur.