Boost Your Podcast's Visibility with Organic Search

In this episode of The Website Success Show, host Jules White sits down with Stephanie Smith, the creator of a new podcast called "Getting to the Bottom Line."

Stephanie aims to help business owners improve their revenue, profit, and cash flow by highlighting the often overlooked aspects that impact their bottom line.

Jules and Stephanie discuss key strategies for boosting the podcast's visibility through organic search, including:

• Optimizing the podcast title and description: Incorporating relevant keywords and phrases that listeners might search for in podcast player apps.
• Crafting compelling show art: Designing eye-catching visuals with clear text and incorporating keywords for better discoverability.
• Choosing the right podcast category: Selecting relevant categories and subcategories to increase visibility among target listeners.
• Utilizing transcripts and show notes: Adding transcripts and detailed show notes with relevant keywords to improve SEO and provide additional value to listeners.
• Creating individual pages for each episode on your website: Enhancing your website's authority and improving its search engine ranking by providing fresh, relevant content.

By implementing these strategies, podcasters can significantly increase their show's organic reach and attract a larger audience. Tune in to this episode for actionable tips and insights on optimizing your podcast for organic search and driving more traffic to your website.

Find Stephanie Smith:

• Website: https://newlightfs.com

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