Story vs. Fact: Transforming Your Business Mindset

In this episode, Keith and Melissa, photography business owners, discuss the critical difference between 'story' and 'fact' in shaping business success. 

They emphasize how personal beliefs and subconscious programming from life experiences influence perceptions and actions in business. 

Through sharing their own journey, they illustrate the importance of changing one's narrative to overcome business stagnation. 

The episode also provides actionable steps for setting specific business goals and stresses the value of mindset shifts in achieving desired outcomes. 

Listeners are encouraged to reflect on their internal stories and take concrete steps to rewrite them for business growth.

00:00 Introduction: Perception vs. Reality

00:14 Meet Keith and Melissa

00:34 Understanding Story vs. Fact

00:51 Recognizing Internal Programming

02:08 Breaking Free from Stagnation

03:53 The Turning Point: Changing the Narrative

05:32 Creating a New Path: The Paris Decision

06:11 Practical Steps to Change Your Business

12:36 Conclusion and Actionable Tips

14:36 Final Thoughts and Farewell

Exercise Worksheets:
10 Results you Want for your Business
10 Action Steps to Take

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