Today's Topics: 

 Baker Technology 

 Social Equity In Los Angeles 

 Branding Cannabis Through Events 

Rico Tarver is California Market Manager overseeing all sales, marketing, and operational efforts for Baker Technologies- the cannabis industry’s leading CRM platform under the TILT Holdings umbrella. When he started with Baker, they had 4 dispensary partners in the state. They're currently represented in roughly 30% of the legal market. 

Rico is a co-founder of the National Diversity and Inclusion Cannabis Alliance (NDICA). Efforts by NDICA have included advocacy surrounding nationwide implementation of social equity programs; expungement clinics for those wrongly targeted by the War on Drugs; and social platforms seeking to bridge the economic gap between black & brown operators and their white counterparts in the Cannabis industry.

He has also been active in assisting the California Minority Alliance in LA and The Hood Incubator in Oakland with their local efforts. He will be a vital component in forming TILT's own recently announced diversity and inclusion division in 2019 helping bring educational and economic opportunities and assistance to operators and community outreach initiatives nationwide.

Rico's well known on all sides of the cannabis industry throughout California. He's utilized Baker's platform successfully to co-produce many peer events as well as launching several of his own in 2018 under his own label, The Suave Life, LLC. His current independent projects include acting Los Angeles Founder for CannaGather (Launching February 5 2019); his monthly "CBD Sundays" Health & Wellness Series in Los Angeles; as well as a video podcast in pre-production in conjunction with MJ.com and HitsBlunt.

Connect with Rico:

Instagram - @BakerRico - @CBDSundays - @CannaGatherLA - @Try_Baker

Facebook - @RicoBaker

Podcast - @HitsBluntLive

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