The sales funnel is a classic marketing tool used by marketers everywhere.  It is also used incorrectly, causing wasted marketing dollars, lost potential sales and (most importantly) lost time.

So what is the sales funnel?  It is a strategy for breaking down the sales process into a series of steps, each focused on a smaller number of sales

Episode link: https://taprun.com/articles/sales-funnel-no-sniper-scope-yes

The sales funnel is a classic marketing tool used by marketers everywhere. It is also used incorrectly, causing wasted marketing dollars, lost potential sales and (most importantly) lost time. So what is the sales funnel? It is a strategy for breaking down the sales process into a series of steps, each focused on a smaller number of sales Episode link: https://taprun.com/articles/sales-funnel-no-sniper-scope-yes

006 - Forget the Sales Funnel.  You Need a Sales Sniper Scope.

Each episode is an audio recording of an article on TapRun's website

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006 - Forget the Sales Funnel. You Need a Sales Sniper Scope.

006 - Forget the Sales Funnel. You Need a Sales Sniper Scope.