Suitscast

007 - Break Down the Silos

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Suitscast 007

It's ironic how easy it can be to stop communicating in a communications industry like advertising. Avoiding the pull to silo up in agency departments is key in keeping a spirit of collaboration and keeping all ad agency personnel in the loop on your clients. Being in a client-facing role means your colleagues in other departments will only know what you tell them about your clients.

Megan Paquin from &Barr offers excellent insights on the above and more from her PR background:

  • How to balance managing clients directly day-to-day vs. delegating to employees under you (if you're in a management role)
  • Using transparency to avoid agency silos and encourage idea creation
  • Diving deep into the evolution of PR, including the state of influencers in 2018

    • Megan's bio: http://meganp.andbarr.co

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    SuitscastBy Brooklyn Cravens
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