In this episode, Jonni Lundy (@jonnilundy) and Zeno Rocha (@zenorocha) talk about the experience of transforming a traditional self-serve SaaS product into a full enterprise solution. We talk about the changes you have to do in terms of Product, Marketing, Information Security, Operations, and Engineering. We also discuss the challenges of selling to the user vs. selling to the buyer, the different kinds of release strategies, and the cons/pros of being building an enterprise product.