Today’s episode we’re focusing on understanding our end-users in a smarter way. As leaders, we do our best to know who we’re building these products for, however, our guest today, Roberto Gutierrez wants to give us a deeper look into how our products are potentially being used and how we can do a better job at being aware of the nuanced use cases, and even at the end of our episode, we’ll talk about what can go wrong when we don’t know about these use cases.

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