How to create and optimize your landing pages for more email opt-in conversions.

• The three main types of landing pages.
• Why minimizing the potential actions on your landing page is important.
• Why it’s a good idea to be authentic at the risk of losing customers.
• The pros and cons of all the different software you can use to create your landing pages.
• Why it’s important to understand your target audience.

Read More: Shownotes for Landing Page Creation & Optimization (Part 1)