Today's episode of the Leader's Agenda brings together 3 seasoned practitioners, Suzanne Giroux, Vice President, PMO - R&D at BD, Mehdi Hirji, VP, Portfolio & Program Management at Bio-Rad, and Gary Chin, VP, Innovation & Product Development at Action for Results, hosted by Tarja Huuskonen, to discuss one of the hottest topics in the life sciences industry: outcome driven innovation and value driven project management.

In this thorough and collaborative conversation, our panel explores:

• what it takes to adopt a truly value-driven approach to product development projects,
• how to measure the results and difference between an average project and a best-in-class project,
• and ultimately, how sustainable value is created over the long term.

Finally... we explore whether or not the result we measure be meeting a launch date and other internal deliverables or we should look beyond that. Should we instead ask what value the product and project brought to the customer, the patient, and the business, measuring those metrics? What do you think? Let us know in the comments below!