The Inspired Brew

009 What I Wish I Knew Before Launching My First Online Offer


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Launching your first digital offer? Let’s make sure you don’t get stuck in the “Perfect Offer Trap.”

💜 Thank you to Honeybook! They generously offer my listeners 30% off any of their plans for the first year: http://penguindesigning.com/honeybook 

In this episode of The Inspired Brew, I’m sharing the biggest mistakes I made when launching my very first digital product — so you can avoid the stress and launch smarter.


🎯 What you’ll learn:

 ✔️ Why perfectionism can kill your launch (and how to break free)

✔️ The pricing mistake that cost me sales

✔️ How I complicated my tech stack way more than necessary

✔️ The power of paid beta testing (and why it changed everything for me!)


➡️ Inside this video:

00:00 Introduction to The Inspired Brew

00:26 Reflecting on First Launch Mistakes

01:18 The Perfect Offer Trap

06:45 Pricing Regrets and Lessons Learned

09:03 Simplifying Your Tech Stack

16:04 The Power of Beta Testing

20:46 Final Thoughts and Encouragement


⬇ MORE RESOURCES ⬇

💜 More brand education & resources on my blog: https://penguindesigning.com/blog


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The Inspired BrewBy Ingrid Urena