Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content. On this episode, Michael explains how his team navigates the world of content at BCD Travel. 

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Guest - Michael Antrobus, Director of Communications and Public relations: https://www.linkedin.com/in/mantrobus/

Host - Chicka Elloy, Senior Director of Strategic Talent Mangement: https://www.linkedin.com/in/chickaelloy/