“Consumers are looking for a solution to a problem. When you give them an option that’s competitively priced and tastes just as good, they may opt in for a more sustainable better-for-you solution.” -Irina Gerry

Episode Description:

We are living in a time where sustainability is more urgent than ever. As a response, people are now more aware and concerned about how their decisions affect them and the earth. The trend in alternative proteins proves that this is slowly being realized. Irina Gerry, one of the pioneers in this field, gives her insights about creating a greater impact with change foods. Justine, Yvetter, and Irina talk about what change foods are and how they differ from the dreaded GMOs. They also discuss new trends and technologies in alternative protein such as precision fermentation, plant-based dairy options, and developments in the meat space. 

Irina also lists challenges in the alternative protein industry and 3 tips on how to launch a product that’s displayed on shelves and stays on shelves. Press the play button for another exciting conversation!

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Episode Highlights:

04:23 Silk: Plant-Based Protein Drinks

10:43 What Is Precision Fermentation?

13:05 Change Foods: Animal-Free Cheese 

19:37 Growth In Plant-Based Space All Over The World

26:39 Changes In Food System Today

32:52 Vision & Mission In Food System

43:35 Understanding GMO