Big Fish in the Middle Kingdom

#012 Localization and Leadership in China | Brad Burgess


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It is no small achievement to come to a foreign country, build your own business, and crown yourself CEO over a team that you have hired and built yourself. However, it is quite another accomplishment to be hired as the CEO of a local company as the only foreigner, having worked your way up from the very bottom of your industry, but that is precisely what Brad Burgess has done - and more - over the course of his successful career working in marketing and public relations in China.
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Big Fish in the Middle KingdomBy Brendan Davis