The guys sit down to talk about the best and worst in professional sports branding. Throughout the episode they discuss best team nicknames (6:54) favourite sports logos (18:47) noteworthy uniforms (25:52) and sports branding origin stories (33:30).

012 - Sports Branding & Nickname Origin Stories

A father-son duo examining the world of pop culture from the competing perspectives of an established Baby Boomer and an entitled Millennial. Join them as they examine and debate a wide breadth of topics from two unique view points. Brian is a retired teacher and freelance writer based in Kitchener-Waterloo, ON. Will is a law student based in Toronto, ON. Please contact with comments, questions, and feedback at lflspod@gmail.com.

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012 - Sports Branding & Nickname Origin Stories

012 - Sports Branding & Nickname Origin Stories