Most HMOs are average. Central Suites aren't. In this episode, Jack and Rob break down how they build design-led co-living homes that young professionals actually choose — and how they scale without chaos.

What we cover:

• What Central Suites really is (beyond "just HMOs")
• The brutal lessons from their first property
• How they split roles and run multiple businesses
• The exact tenant profile they target — and who they avoid
• What actually makes tenants stay longer
• How they stage rooms to outperform the local market
• Pricing strategy: why they charge more and still fill fast
• Their full HMO launch process: buy → finance → planning → compliance → build → operate
• Arrears, evictions and early red flags
• Whether HMOs are still worth it in 2026

Our companies:

• ZEN Stays — £1.1m annual turnover through Serviced Accommodation
• ZEN Properties — £1m+ assets with £500k own equity
• ZEN Properties Podcast — real conversations on building cashflow + wealth through UK real estate

Sponsorship:

• This episode is brought to you by ZEN Properties.
• We develop and convert property across the UK.
• Investors earn 10-15% annual, asset-backed.
• Find out more: zenproperties.uk