We are in the midst of a cost of living crisis, going into recession, still dealing with the pandemic and a war is threatening Europe's peace.  I know that many of you are questioning whether now is the right time to be ‘selling’ - or are feeling even more uncomfortable about selling in this environment. I get it. I hear it all the time in my community. 

So this week, I address the topic of pricing and sales during a recession. I'll debunk the myths around selling during an economic crisis, the assumptions that stop people from making sales and growing their businesses, and share my point of view on prices, discounts, and freebies. 

What You'll Learn:

• The most common questions about sales and pricing that during an economic crisis
• The best way to look at sales during a recession
• Why sales make you so uncomfortable
• Why making assumptions about how your clients think or feel is holding your business back
• Using discounts and freebies as part of a strategy vs. using them to save others

Although the world might seem chaotic right now, and many people are struggling, that doesn't mean no one is willing to invest in training or a coaching programme. Don’t let your assumptions get in your way. Facing your limiting beliefs and forcing yourself out of your comfort zone to talk about sales during a crisis is the best way to conquer them, and a huge opportunity to actually make a difference with your business.

Resources:

• Episode 04 Money Makes the World Go Around https://apple.co/3SKnLfd 
• What is the Sales Cycle? A mini-guide: https://actually.world/resources/
• Building Blocks Guide: https://actually.world/resources/
• Join our free and friendly Actually Making a Difference Facebook Group https://www.facebook.com/groups/makingadifferenceactually
• Find out more about Actually® https://actually.world/ 
• Facebook ​​https://www.facebook.com/actually.world 
• Instagram https://www.instagram.com/actuallychangingtheworld/ 
• LinkedIn https://www.linkedin.com/in/saraactually/