Michael Hyatt is joined by Krista LaRiviere to answer questions that were asked during BMO's "Preparing Your Business for the Future" virtual event. Krista LaRiviere is the Chief Marketing Officer at Mintent Digital and has been working in the Marketing & Digital Marketing Strategy & Leadership for 25 years. Many businesses have failed during the pandemic, but others have found new ways to succeed and grow. In this episode, we will hear about how you can stay ahead of digital trends to allow your business to adapt and find new ways to access your customers. Knowing how to pivot and strategize to "pandemic proof" your business in the future is vital to succeeding, even during hardships your business is facing. For more information visit: BMO.com/SmallBusinessResourceHub