The Website Success Show - AI-Powered Search is Here: Are You Ready?

In this episode, Jules White dives into the rapidly evolving world of AI search and how it's reshaping the SEO landscape. Learn about the key differences between traditional SEO and Generative Engine Optimisation (GEO), and why it's more important than ever to have a solid foundation for both.

Key Takeaways:

• The Rise of AI Search: Understand the growing popularity of AI search engines like Perplexity & ChatGPT and how they're changing the way we find information online.
• SEO vs. GEO: Similarities and Differences: Learn the key distinctions between optimizing for traditional search engines and AI-powered search.
• The Importance of Trust and Authority: Discover why building a trustworthy and authoritative website is critical for success in both SEO and GEO.
• Optimising for AI Search: Learn practical tips on adapting your content and website structure to better meet the demands of AI search engines.
• Getting Started: Get a step-by-step guide on how to begin optimizing your website for AI search, even if you're an SEO beginner.

Tune in to this episode to stay ahead of the curve and ensure your website is ready for the future of search!

Resources:

• Free SEO checklist: Download a handy checklist to track your progress and ensure you're covering all the SEO basics.

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