In this episode of The Small Moves Podcast, we interviewed Jason Skinner – a Business Consultant and CPA based in Australia. Jason is the host of The Business Made Easy Podcast.

Jason brings a unique approach to Business Development and Consulting work, which emphasizes the importance of knowing your “why” behind business. In addition, Jason helps flesh out how he helps grow businesses by making small, incremental changes in key areas of business. Enjoy and take notes – there are plenty of actionable nuggets of advice that will allow you to take your business from ‘good’ to ‘great!’ He also provides a free download of his 5 Step Business Growth Calculator for you to implement in your own business.

Jason’s $100 Question: Adobe Spark, a product to create graphic social media material quick and easy. (Jason here… I downloaded this as soon as I finished interviewing Jason, the other Jason. The second Jason… WHATEVER! The one with the accent!  Anyway, it’s amazing and I’ve used it to create everything I’ve put out since then. Highly recommend!)

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HIGHLIGHTS:

[7:32] What’s a common problem among CPAs and the relationship with their clients?

[14:41] What does Jason do for clients that is unique to his firm?

[20:36] Jason’s process for improving businesses outcomes by 63%

[44:03] How would you approach Jason’s business development process from scratch?

[47:52] How does Jason help business owners discover their “why” behind running the business?