Start-Up Speakeasy

#015 How Kickstarter jumpstarted his brand & what you should know before running a campaign.


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Today’s guest, Rob Hohne started down the path of Law school and decided to follow his curiosity into the world of urban gardening. ((record scratch)) What makes a law student dream of having chickens, harvesting crops, and plowing land? Well, I’ll let him tell you about that…

What I will say, is that he designed a successful kickstarter campaign to make it happen and has since expanded his project to his newest venture to a retail local and online store named Homestead.

In this interview we dive into Bitcoin. Rob accepts this alternative currency in the store and we take a look at how it all works from a retail perspective.

P.S.- If bitcoin hasn’t hit your radar yet, be sure to take a look. It’s changing the perception of credit card & payment processing around the globe, it’s kind of a big deal.

He also gives us kick-ass strategies for a killer kickstarter campaign (sorry, couldn’t resist the pun).

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Start-Up SpeakeasyBy Kristy Oustalet