Create to Convert Podcast

015. SEO Fundamentals for Small Business Owners


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SEO is a huge and sometimes scary topic, especially for starting entrepreneurs. I mean, you hear about it, and you kinda know you should be doing it but as soon as you start looking into it, you just get overwhelmed and give up. Sounds familiar?

I don't want that for you. Because the truth.. SEO is important and you really should ensure that your website is optimised for SEO correctly. So that's why in this episode, I'm gonna share with you the basics of SEO and what are some of the things that you can start implementing and changing on your website straight away to score higher in search engines. 

Here's what we're covering on this episode:

  • What exactly is SEO and why it's important;
  • How do search engines actually rank websites;
  • What is on-page SEO and off-page SEO;
  • What are some basic SEO fundamentals that every website must have;
  • Why Google doesn't care about keywords as much anymore;
  • What are the best practices to optimise your content for SEO.


>>> DOWNLOAD THE FREE SEO CHECKLIST

>>> EPISODE SHOW NOTES


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Create to Convert PodcastBy Yevgeniya Davarashvili