You’re not confused.

You’re just holding too many versions of you at once.

In this episode of The Reinvention Era, I’m breaking down one of the most misunderstood moments in brand evolution the season where everything feels blurry not because you’re unclear… but because you’re trying to keep every past identity alive.

We’ll talk about:

• Identity confusion vs. identity compression
• Why your brand voice feels fragmented during reinvention
• How to distinguish between legacy self and emergent self
• The power of choosing one version of you to lead (for now)
• Why clarity comes after identity alignment not before it

If you’re in the in-between, this episode is your permission to stop performing clarity and start honoring the woman you’re becoming.

🎧 Listen now and exhale.

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Website: www.soulslemonade.co.uk

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