There is no greater emotional bond than shared experiences, and thanks to the internet, we are able to revisit some of our fondest and sweetest memories, on demand. Whether it be through a YouTube video or a song, we can be transported back to simpler times, to remember who we were with, and to share those old stories with new people in our lives.

In this episode, Michelle and Steve reflect back on some of their favorite tv shows, songs, and artists. They also share their affinity for the mid-20th century and discuss whether or not it's possible to be nostalgic for a time that you haven't lived through.

Their conversation is a reminder that memories can be instrumental in growing brands, creating movements and connecting with your audience on a deeper level.