🤔 Do you really need to have a homepage on your website? Can’t it just be your services page? Especially if you’re product-based business?
😯 No! You absolutely need to have a homepage, no matter what your business model is!
Why?
Because your homepage is the place that you showcase your WHY behind your business and your brand. 😍
This is the space where you capture your audience’s attention, intrigue them, and set yourself apart from your competition.
Basically, your homepage is the part of your website that gets people to decide to either: keep looking at the other options that they have available, or stop and purchase from you!
Which is why it is so important that your homepage doesn’t just say what your business is and who you are! Your homepage needs to communicate the passion behind your business and the passion behind everything to do! Essentially, your homepage must communicate your WHY.
So, does the homepage of your website communicate your why?
If you liked this episode, please subscribe and leave a review! (I have a whole series about the different parts of your website coming up!)
Marketing superpowers quiz: https://www.tryinteract.com/share/quiz/5f1f1ebbdb538e00144fd857
Discovering your WHY: https://youtu.be/u4ZoJKF_VuA