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If you invest properly in the top of your marketing funnel, you can create a “hands off” sales process that drives revenues without any help from you. In this episode, Andrew Dumont, formerly of Moz and now with Bitly, explains how Moz grew its revenues (now at $35 million) without a sales team -- and the surprising tactic he used to increase users.
By Buckley BarlowIf you invest properly in the top of your marketing funnel, you can create a “hands off” sales process that drives revenues without any help from you. In this episode, Andrew Dumont, formerly of Moz and now with Bitly, explains how Moz grew its revenues (now at $35 million) without a sales team -- and the surprising tactic he used to increase users.