In this episode, we explore why so many IIoT projects never quite reach the finish line — even when the idea and technology seem solid. The conversation looks at what really happens between the people on the shop floor and the ones driving digital transformation from the office. Misaligned goals, unclear success metrics, poor data quality, or simply too much complexity — it’s rarely one big mistake, but a mix of small things that add up. You’ll hear reflections on lessons learned from both sides of the table and what can make the next project go smoother. It’s an honest, down-to-earth look at what success in IIoT actually takes. For more in-depth stories and insights, visit iiotblog.com.