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Share #018: ChatGPT launches shopping, Danone gets focused, and Conagra's M&A strategy
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#018: ChatGPT launches shopping, Danone gets focused, and Conagra's M&A strategy
In today's episode:
- Ashley covers OpenAI's recent integration of in-app product recommendations with Etsy and Shopify and what it might mean for traditional sponsored search
- Ashley looks into the success of Danone's recent marketing strategy that's built on listening to the shopper
- Garrett reviews Conagra's recent earnings call and highlights how they're reshaping their portfolio through M&A, and what it might mean for the industry
"packaged opinions" is a show about CPG, consumer goods, DTC brands, marketing, and how people shop and spend their money. Ashley and Garrett are longtime friends and coworkers with 25+ years of collective experience in CPG, and their show's goal is learning to spot market trends, analyze them, and make it entertaining and useful for you in your own life.
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By Ashley Ornellas and Garrett KingIn today's episode:
- Ashley covers OpenAI's recent integration of in-app product recommendations with Etsy and Shopify and what it might mean for traditional sponsored search
- Ashley looks into the success of Danone's recent marketing strategy that's built on listening to the shopper
- Garrett reviews Conagra's recent earnings call and highlights how they're reshaping their portfolio through M&A, and what it might mean for the industry
"packaged opinions" is a show about CPG, consumer goods, DTC brands, marketing, and how people shop and spend their money. Ashley and Garrett are longtime friends and coworkers with 25+ years of collective experience in CPG, and their show's goal is learning to spot market trends, analyze them, and make it entertaining and useful for you in your own life.